Table of Contents

Decoding Lululemon’s Discount Dance: Sales, Secrets, and Savings

Yes, Lululemon does have sales, but deciphering them requires a bit of strategic savvy. Unlike many retailers who bombard you with weekly promotions, Lululemon operates with a more refined, almost secretive, approach to discounts. They curate their markdowns, focusing primarily on their “We Made Too Much” section, which offers a rotating selection of items at reduced prices. This isn’t your typical clearance rack chaos, however; it’s a carefully managed system designed to move excess inventory without devaluing the brand’s aspirational image. Think of it less as a “sale” and more as a “strategic price adjustment.”

Unveiling “We Made Too Much”: Lululemon’s Discount Destination

The heart of Lululemon’s discount strategy lies within its “We Made Too Much” (WMTM) section. This curated collection isn’t a repository for undesirable items; rather, it features perfectly good, in-season (or slightly out-of-season) merchandise that Lululemon needs to clear to make room for new collections.

Online vs. In-Store: Where to Find the Best Deals

The WMTM section is accessible both online and in-store, though the selection and frequency of updates can vary. Generally, the online WMTM section is updated every Thursday morning, typically around 11 AM ET. This is when dedicated Lululemon enthusiasts pounce, hoping to snag coveted items before they sell out.

In physical stores, the WMTM section is often located at the back of the store or in a designated area. Stock varies significantly by location, and markdowns may not always align perfectly with the online offerings. However, the in-store experience offers the advantage of being able to try on items and assess their quality firsthand.

Beyond WMTM: Other Avenues for Savings

While WMTM is the primary source of Lululemon discounts, other avenues for potential savings exist, though they are less frequent:

Seasonal Sales: Lululemon occasionally holds larger seasonal sales, typically around holidays like Black Friday or post-Christmas. These sales can feature broader markdowns across a wider range of items.
Employee Discounts: If you know someone who works at Lululemon, take advantage! Employee discounts can offer significant savings.
Military/First Responder Discounts: Select Lululemon stores offer discounts to military personnel and first responders. Check with your local store for eligibility requirements.
Sample Sales: Rare but highly sought after, Lululemon occasionally holds sample sales in major cities. These events offer the chance to purchase heavily discounted items, including prototypes and samples. Keep an eye on social media and Lululemon-focused blogs for announcements.

Maximizing Your Lululemon Savings: Expert Tips and Tricks

Securing those coveted Lululemon deals requires a blend of planning, persistence, and knowledge:

Know Your Size: Lululemon’s sizing can be inconsistent across different styles and fabrics. Before diving into the WMTM section, make sure you know your accurate size in various Lululemon items to avoid the hassle of returns (especially since WMTM items are often final sale).
Create a Wishlist: Keep a running list of the Lululemon items you desire. When the Thursday WMTM drop arrives, you’ll be prepared to quickly search for your must-haves.
Set Alerts: Utilize apps or browser extensions that can alert you when specific Lululemon items go on sale.
Join Online Communities: Connect with other Lululemon enthusiasts on social media or online forums. These communities often share information about upcoming sales, restocks, and hidden deals.
Be Patient and Persistent: Finding exactly what you want in the WMTM section can take time. Check back regularly, as new items are added frequently.
Read the Fine Print: Always carefully review the product descriptions and return policies, especially for WMTM items, which are often final sale.
Consider Resale Marketplaces: Sites like Poshmark and eBay can offer deals on gently used Lululemon items. Just be sure to carefully inspect the item’s condition and authenticity before purchasing.

Lululemon FAQs: Your Burning Questions Answered

1. Does Lululemon ever have Black Friday sales?

Yes, Lululemon typically participates in Black Friday sales. While the discounts may not be as steep as those offered by other retailers, Lululemon Black Friday sales often feature markdowns on a wide selection of items, including popular styles. Expect a frenzy, both online and in-store.

2. What is the “We Made Too Much” section?

The “We Made Too Much” (WMTM) section is Lululemon’s version of a clearance or sale section. It features items that the company needs to move to make room for new inventory. These items are typically offered at discounted prices.

3. When does Lululemon update the “We Made Too Much” section online?

The online WMTM section is generally updated every Thursday morning, around 11 AM ET. Set a reminder!

4. Are “We Made Too Much” items final sale?

It depends. Check the individual product description. Some WMTM items are final sale, meaning they cannot be returned or exchanged. Other WMTM items may be eligible for Lululemon’s standard return policy. Always double-check before purchasing.

5. Can I return or exchange sale items at Lululemon?

Whether or not you can return or exchange sale items depends on the specific item and Lululemon’s current return policy. As mentioned, final sale items are not returnable. Items purchased with a standard discount may be eligible for return or exchange within Lululemon’s return window, provided they meet the other return policy requirements (e.g., unworn, with tags attached).

6. Does Lululemon offer price adjustments?

Generally, Lululemon does not offer price adjustments on previously purchased items if they go on sale later. However, it never hurts to politely inquire with customer service, especially if the item went on sale very shortly after your purchase.

7. Does Lululemon offer discounts to students?

No, Lululemon does not offer a specific student discount program. However, keep an eye out for potential promotional events or partnerships that may offer discounts to students.

8. Does Lululemon have outlet stores?

No, Lululemon does not operate traditional outlet stores. The “We Made Too Much” section serves as its primary outlet channel.

9. How can I find out about upcoming Lululemon sales?

Stay informed about upcoming Lululemon sales by:

Signing up for Lululemon’s email list.
Following Lululemon on social media (Instagram, Facebook, etc.).
Joining online Lululemon communities and forums.
Checking Lululemon-focused blogs and websites.

10. Is it better to shop for Lululemon sales online or in-store?

The best place to shop for Lululemon sales depends on your preferences:

Online: Offers a wider selection and convenience but you can’t try items on.
In-Store: Allows you to try on items and assess their quality but stock varies.

Consider both options and see which suits your shopping style.

11. Are Lululemon sale prices consistent across all locations?

No, Lululemon sale prices can vary slightly by location, especially for in-store WMTM items. Online prices tend to be more consistent across the board.

12. What is Lululemon’s return policy on sale items?

Lululemon’s return policy on sale items is the same as their regular return policy, unless the item is marked as final sale. Be sure to review Lululemon’s current return policy on their website before making any purchases.