How to Add an Admin to a LinkedIn Page: A Definitive Guide

So, you’re looking to share the responsibility of managing your LinkedIn Page? Smart move! A team approach can amplify your efforts, broaden your reach, and inject fresh perspectives into your content strategy. Let’s cut to the chase: here’s exactly how to add an admin to your LinkedIn Page, followed by a deep dive into frequently asked questions to ensure you’re a pro at page management.

The Quick & Dirty: Adding an Admin in 5 Steps

Adding an administrator to your LinkedIn Page is a straightforward process, but you’ll need to be an existing admin to make it happen. Here’s the step-by-step:

1. Navigate to Your LinkedIn Page: First, log in to your LinkedIn account. Click on the “Me” icon at the top of your LinkedIn homepage. In the dropdown menu, select the LinkedIn Page you want to manage from the “Manage” section.

2. Access Admin Tools: Once on your LinkedIn Page, look for the “Admin tools” section. It’s usually located on the left-hand side of your page.

3. Manage Admins: Within the “Admin tools” section, find and click on “Manage admins.” This is where you’ll control who has administrative access to your page.

4. Search for the Member: In the search bar provided, start typing the name of the LinkedIn member you want to add as an admin. A list of potential matches will appear. It’s crucial they are already a 1st-degree connection of yours on LinkedIn.

5. Assign an Admin Role: Once you’ve found the correct person, click their name to select them. You’ll then be presented with a dropdown menu where you can choose their admin role. Select the appropriate role based on their responsibilities (more on roles in the FAQs). Click “Save” to finalize the change.

And that’s it! The newly assigned admin will receive a notification on LinkedIn informing them of their new role on your page. They can now contribute to managing your page according to the permissions granted by their assigned role.

Frequently Asked Questions (FAQs) About LinkedIn Page Admins

Here are some of the most common questions I encounter regarding LinkedIn Page administration. Consider this your comprehensive guide to becoming a LinkedIn Page admin extraordinaire.

Q1: What are the different admin roles available on a LinkedIn Page?

LinkedIn offers several admin roles, each with varying levels of access and responsibility. Understanding these roles is crucial for efficient team management. Here’s a breakdown:

• Super Admin: This is the highest level of access. Super Admins have complete control over the page, including adding or removing other admins, editing all page content, and managing all aspects of the page’s settings. Think of them as the godfathers of the page.

• Content Admin: Content Admins can create, edit, and publish content on the page, including posts, articles, and videos. They can also respond to comments and engage with the audience. However, they cannot manage other admins or access certain settings.

• Analyst: Analysts primarily have access to the page’s analytics data. They can track performance, identify trends, and generate reports. They cannot create or edit content, or manage other admins.

• Recruiting Poster: This role is specifically for posting jobs on the page’s career tab. They can create and manage job postings but have limited access to other page features.

• Lead Gen Forms Manager: Can download leads generated through Lead Gen Forms campaigns.

Choosing the correct role for each team member is crucial for security and streamlined workflow. For example, your marketing director might be a Super Admin, while your social media manager could be a Content Admin.

Q2: Why can’t I find the person I want to add as an admin?

This is a common frustration. There are two primary reasons you might be facing this issue:

• They are not a 1st-degree connection: You can only add people as admins if you are directly connected to them on LinkedIn. Send them a connection request and wait for them to accept before trying to add them as an admin.
• Their LinkedIn profile visibility settings: It’s possible their profile settings are restricting their discoverability. Ask them to adjust their profile visibility settings to allow for easier searching.

Q3: Can I add someone as an admin if they don’t have a LinkedIn account?

Unfortunately, no. A LinkedIn account is mandatory to be an admin of a LinkedIn Page. It’s the cornerstone of the platform’s user management system. They will need to create a LinkedIn profile first.

Q4: How many admins can I have on my LinkedIn Page?

There’s no hard limit on the number of admins you can have on a LinkedIn Page. This allows for collaborative management across larger teams. However, it’s advisable to only grant admin access to those who truly need it. Over-administering can lead to confusion and potential security risks.

Q5: How do I remove an admin from my LinkedIn Page?

Removing an admin is just as crucial as adding one. Here’s how:

1. Navigate to “Admin tools” and then “Manage admins.”
2. Find the admin you want to remove.
3. Click the “…” (More) icon next to their name.
4. Select “Remove admin.”
5. Confirm your decision.

It is important to note that a Super Admin can remove any admin, including other Super Admins.

Q6: What happens when an admin leaves our company?

Immediately remove them from the page! This is a critical security measure. Follow the steps outlined in the previous FAQ to revoke their admin privileges.

Q7: Can I change an admin’s role after assigning it?

Absolutely. To change an admin’s role:

1. Go to “Admin tools” and then “Manage admins.”
2. Find the admin whose role you want to change.
3. Click the dropdown menu next to their name.
4. Select the new role.
5. The change is automatically saved.

Q8: Will the person I add as an admin be notified?

Yes, LinkedIn automatically notifies the person when they are added as an admin to a page. They will receive an in-app notification and may also receive an email notification, depending on their notification settings.

Q9: Is it possible to track who made changes to the page?

Unfortunately, LinkedIn doesn’t provide a detailed audit log of every action taken by each admin. However, you can generally see who published specific posts. For a broader view, consistent communication and clear responsibilities within your admin team are essential.

Q10: Can a Content Admin delete the entire LinkedIn Page?

No. Only Super Admins have the authority to delete the entire LinkedIn Page. This is a safeguard to prevent accidental or malicious deletion of valuable business assets.

Q11: I’m a Super Admin, but I don’t see the “Manage admins” option. What’s wrong?

This is unusual. Double-check that you are indeed logged in as the Super Admin for the correct LinkedIn Page. Sometimes, individuals manage multiple pages and might be on the wrong one. If you’re certain you’re on the correct page and are the Super Admin, try clearing your browser’s cache and cookies or using a different browser.

Q12: What are some best practices for managing LinkedIn Page admins?

Here are a few golden rules:

• Choose wisely: Carefully select individuals you trust and who have the necessary skills and knowledge to manage the page effectively.
• Assign appropriate roles: Grant only the necessary level of access to each admin. Don’t give everyone Super Admin privileges.
• Communicate regularly: Maintain open communication within your admin team to ensure everyone is aligned on goals and strategies.
• Review admin access periodically: Regularly review who has admin access and remove anyone who no longer needs it.
• Document procedures: Create a written guide for your admins outlining their responsibilities and best practices for managing the page.

By following these guidelines, you can build a strong and effective team of LinkedIn Page admins who can help you achieve your business goals. Managing a LinkedIn Page effectively requires teamwork, clear roles, and a focus on security. Now, go forth and build a stellar LinkedIn presence!