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Mastering the LinkedIn Informational Interview Request: A Pro’s Guide

So, you’re looking to tap into the wisdom of someone in your field through an informational interview on LinkedIn? Excellent choice. It’s a powerful way to gain insights, expand your network, and potentially unlock future opportunities. The key is to approach it strategically and respectfully.

The most effective way to ask for an informational interview on LinkedIn is to send a personalized connection request followed by a concise and compelling message that highlights your genuine interest in their career path, specific achievements, or expertise, and clearly states your request for a brief informational interview. Show that you’ve done your homework, offer flexibility in scheduling, and express your gratitude in advance. Remember, it’s about building a connection, not just extracting information.

Crafting the Perfect LinkedIn Request

Let’s break down the art of the informational interview request on LinkedIn, turning it into a high-impact, network-building tool.

1. The Connection Request: Laying the Foundation

Before you even think about asking for an informational interview, you need to connect. But don’t just hit the generic “Connect” button. That’s a missed opportunity.

Personalized Note is Key: Always, always include a personalized note when sending a connection request. This immediately sets you apart.
Common Ground is Gold: Highlight any shared connections, alumni status, or mutual interests. This provides an instant point of resonance.
Keep it Brief and Professional: The connection request note should be short and sweet. Acknowledge their work and briefly mention why you’re connecting. Think: “I’ve been following your work on [topic] with great interest, and as a fellow [shared group/interest], I’d love to connect.”
Avoid Immediate Asks: Don’t launch into your interview request in the connection note. The goal is to establish a connection first.

2. The Informational Interview Message: The Heart of Your Request

Once connected, it’s time to craft your message. This is where you make your case.

Start with Respect and Admiration: Acknowledge their achievements and express your genuine interest in their work. Be specific! Saying “I admire your career” is generic. Saying “I was particularly impressed by your work on the [Project Name] campaign, especially your innovative approach to [Specific Aspect]” is impactful.
Clearly State Your Intent: Don’t beat around the bush. Clearly state that you are seeking an informational interview. For example: “I’m currently exploring career paths in [Industry/Role] and would be grateful for the opportunity to learn more about your experiences at [Company].”
Highlight What You Hope to Learn: Be specific about what you want to discuss. This shows you’ve thought about it and respect their time. “I’m particularly interested in your insights on [Specific Topic] and how you navigated [Specific Challenge].”
Keep it Concise and Action-Oriented: Aim for brevity. Nobody wants to read a novel. Suggest a specific timeframe for the interview (e.g., “15-20 minutes”).
Offer Flexibility and Convenience: Propose a few options for the interview (e.g., “Would you be open to a brief chat sometime next week? I’m available on [Date] at [Time] or [Date] at [Time].”) and emphasize that you’re flexible to their schedule.
Express Gratitude in Advance: Thank them for considering your request. This shows you value their time.
Proofread, Proofread, Proofread: Typos and grammatical errors are an instant turn-off.

3. Follow-Up: Persistence with Grace

If you don’t hear back within a week, it’s okay to follow up once.

Keep it Brief and Polite: Simply reiterate your interest and ask if they’ve had a chance to review your previous message.
Avoid Being Pushy: If you still don’t hear back after your follow-up, respect their decision and move on.

Example Message Template: Ready to Adapt

Here’s a template you can adapt to your specific situation:

Subject: Informational Interview Request – [Your Name] – Aspiring [Your Field]

Body:

Dear [Name],

I hope this message finds you well.

I’ve been following your career at [Company] with great interest, particularly your work on [Specific Project/Achievement]. I was especially impressed by [Specific Detail].

As someone exploring career opportunities in [Your Field], I would be incredibly grateful for the opportunity to learn more about your experiences and insights. I’m particularly interested in [Specific Topic].

Would you be open to a brief informational interview (15-20 minutes) sometime in the next week or two? I’m available on [Date] at [Time] or [Date] at [Time], or I’m happy to work around your schedule.

Thank you for considering my request. I appreciate your time and expertise.

Sincerely,

[Your Name]

[Your LinkedIn Profile URL]

Key Takeaways for Success

Personalization is paramount.
Show genuine interest and respect.
Be specific about what you want to learn.
Keep it concise and action-oriented.
Express gratitude.
Follow up politely.

Frequently Asked Questions (FAQs)

1. Is it appropriate to ask for an informational interview on LinkedIn?

Absolutely! LinkedIn is a professional networking platform, and informational interviews are a valuable way to learn and connect. However, it’s crucial to do it respectfully and professionally. Remember that people are busy, so make your request clear, concise, and valuable for them to consider.

2. What if I don’t have any connections in common with the person I want to interview?

While shared connections can help, they’re not essential. Focus on highlighting other forms of common ground, such as shared interests, alumni status, or admiration for their work. Do your research and demonstrate that you’ve taken the time to understand their background.

3. How long should an informational interview typically last?

Aim for 15-30 minutes. Be mindful of the person’s time and be prepared with specific questions. You can always offer to extend the interview if they are willing.

4. What are some good questions to ask during an informational interview?

Focus on questions that will provide you with insights into their career path, industry trends, and specific advice. Avoid asking questions that you can easily find the answers to online. Examples:

“What are some of the biggest challenges and opportunities in your field right now?”
“What skills or experiences have been most valuable in your career?”
“What advice would you give to someone starting out in this field?”
“How did you navigate [specific career challenge]?”

5. What should I not ask during an informational interview?

Avoid asking for a job directly or inquiring about salary information. These topics are inappropriate for an informational interview, which is focused on learning and networking. Also avoid questions easily found online through simple research.

6. How do I handle it if someone declines my informational interview request?

Don’t take it personally. People are busy, and their lack of response doesn’t necessarily reflect negatively on you. Thank them for their time and consideration (even if they declined) and move on to other potential contacts.

7. Should I offer to take the person out for coffee or lunch?

While this gesture is appreciated, it’s often unnecessary, especially for an initial informational interview. Offering a virtual meeting is often more convenient for both parties.

8. What should I do after the informational interview?

Send a thank-you note within 24 hours, expressing your gratitude for their time and insights. Reference specific points from the conversation that you found helpful. Consider sending a handwritten card to make more of an impression.

9. How can I keep the connection going after the informational interview?

Stay connected on LinkedIn and occasionally engage with their posts or articles. If appropriate, you can also send them relevant articles or resources that you think they might find interesting. Nurture the relationship organically and avoid being overly persistent.

10. What if I want to interview someone who is very high up in their organization?

The same principles apply, but you might need to be even more strategic. Highlight your accomplishments and demonstrate your potential value in your request. Consider finding a mutual connection who can introduce you.

11. Is it okay to ask for an informational interview even if I’m not actively looking for a job?

Absolutely! Informational interviews are valuable for career exploration, networking, and staying up-to-date on industry trends. They can also help you build relationships that may be beneficial in the future.

12. What if I’m introverted and nervous about reaching out to people I don’t know?

Start small. Practice your messaging with friends or family. Remember that most people are happy to help others, and an informational interview is a low-pressure way to connect. Focus on your genuine curiosity and desire to learn. It’s a great way to build confidence and expand your network.

Mastering the art of the LinkedIn informational interview request is a skill that will serve you well throughout your career. By following these tips and demonstrating your genuine interest and respect, you can unlock valuable insights, build meaningful connections, and propel your career forward. Good luck!