How to Change a Cover Photo on Airbnb: A Host’s Definitive Guide

Changing your Airbnb cover photo is a crucial step in attracting potential guests and maximizing your booking potential. It’s your digital handshake, your visual first impression, and often the deciding factor in whether someone clicks through to your listing. So, let’s dive right into how to ensure that first impression is a knockout.

How to Change a Cover Photo on Airbnb?

The process is relatively straightforward, whether you’re using the Airbnb website or the mobile app:

Using the Airbnb Website:

1. Log In: Access your Airbnb account through a web browser (Chrome, Safari, Firefox, etc.).

2. Navigate to Listings: Click on your profile picture in the top right corner, then select “Host.” On the host dashboard, find and click on “Listings.”

3. Select the Listing: Choose the specific listing whose cover photo you wish to update.

4. Edit Listing: Click on “Edit Listing” or “Manage Listing” (the wording might vary slightly depending on your account view).

5. Photos Section: Look for the “Photos” tab or section. It’s usually located on the left-hand side menu or within the editing interface.

6. Choose the Cover Photo: Once in the photo section, you’ll see all the photos currently associated with your listing. The current cover photo will likely be marked as such, or be the first image displayed prominently. To change it, simply click on another photo and look for an option like “Set as Cover Photo“, “Make Cover Photo“, or a similar command.

7. Save Changes: After selecting the new cover photo, ensure you save your changes. Look for a “Save” or “Publish” button at the bottom of the page or at the top right corner. The changes should be reflected on your public listing almost immediately.

Using the Airbnb Mobile App:

1. Open the App: Launch the Airbnb app on your smartphone or tablet (iOS or Android).

2. Go to Profile: Tap on the “Profile” icon (usually located at the bottom right corner).

3. Switch to Hosting Mode: If you are not already in hosting mode, tap on “Switch to Hosting.”

4. Listings: Navigate to the “Listings” section. This might be under the “Manage Listings” or a similar heading.

5. Select Listing: Choose the specific listing whose cover photo you want to change.

6. Edit Listing: Tap on “Edit Listing” or a similar option to access the listing editing interface.

7. Photos Section: Find the “Photos” section, which is often represented by a camera icon.

8. Select New Cover Photo: Browse through the existing photos. You can typically long-press on a photo you want to use as the cover photo, or tap on it and then choose “Set as Cover Photo“.

9. Save Changes: Make sure to save your changes by tapping the “Save” button, usually located at the top right corner.

That’s it! You’ve successfully changed your Airbnb cover photo. But choosing the right photo is just as important as knowing how to change it. Keep reading to learn more about optimizing your Airbnb photos.

Optimizing Your Airbnb Cover Photo

Choosing the Right Image

Selecting the perfect cover photo isn’t just about aesthetics; it’s about strategic marketing. Here are some crucial considerations:

• Highlight Your Unique Selling Proposition: What makes your property stand out? Is it the stunning view, the stylish interior, the cozy fireplace, or the proximity to a major attraction? Your cover photo should immediately communicate this unique advantage.
• High Resolution is Non-Negotiable: Blurry, pixelated images scream unprofessionalism. Use a high-resolution photo that is sharp, clear, and well-lit. Airbnb recommends a minimum size, and exceeding that is always better.
• Showcase the Best Feature: Is your kitchen a chef’s dream? Does your living room have floor-to-ceiling windows with breathtaking views? Emphasize your property’s greatest asset.
• Seasonal Updates: Refresh your cover photo seasonally. A warm fireplace scene in winter and a sun-drenched patio in summer can attract different types of travelers.
• Consider the Target Audience: Are you catering to families, couples, business travelers, or solo adventurers? Tailor your cover photo to appeal to their specific needs and preferences.
• Professional Photography is Worth the Investment: Seriously. Good photos can increase your bookings and justify a higher nightly rate. Hire a professional photographer who specializes in real estate or interior photography.

Avoiding Common Mistakes

• Don’t Use a Photo That’s Too Dark or Grainy: Poor lighting is a major turnoff.
• Avoid Cluttered or Messy Images: A clean, tidy space is more inviting.
• Don’t Misrepresent the Property: Honesty is key. Your cover photo should accurately reflect the actual condition and features of your listing.
• Don’t Use Photos With People (Unless Necessary): The focus should be on the property itself, not the people in it.

Airbnb Cover Photo FAQs

Here are 12 frequently asked questions to further enhance your understanding of Airbnb cover photos:

1. What is the ideal size for an Airbnb cover photo?

   • Airbnb recommends a minimum resolution of 1024 x 683 pixels. However, using a higher resolution image will ensure it looks crisp and clear on all devices.

2. Can I use a panoramic photo as my cover photo?

   • While technically possible, panoramic photos often get cropped in undesirable ways. It’s generally better to use a standard wide-angle shot that showcases a key feature of your property.

3. How often should I change my Airbnb cover photo?

   • Changing your cover photo seasonally or whenever you make significant updates to your property is a good practice. Regular updates can keep your listing fresh and engaging.

4. Does Airbnb have guidelines for the types of photos I can use?

   • Yes. Airbnb’s content policy prohibits photos that are misleading, inaccurate, or violate any laws or regulations. They also discourage using overly generic stock photos.

5. Can I use a photo with people in it as my cover photo?

   • It’s generally best to avoid photos with people unless they are integral to showcasing the experience, such as enjoying a feature of the property. Focus should be on the space.

6. What if I don’t have professional photos?

   • While professional photos are highly recommended, you can take good photos yourself by using good lighting, staging the space carefully, and using a high-quality smartphone camera. Invest in editing software or an app to enhance your photos.

7. How do I stage my property for the best photos?

   • Declutter, clean thoroughly, add pops of color, arrange furniture in an inviting way, and ensure good lighting. Consider adding fresh flowers or plants to create a welcoming atmosphere.

8. Can I use a photo editing app to improve my Airbnb cover photo?

   • Absolutely. Photo editing apps can help you adjust brightness, contrast, and sharpness, and remove blemishes. However, avoid over-editing, as this can lead to a misleading representation of your property.

9. Why is my cover photo not updating immediately?

   • Sometimes it can take a few minutes for the changes to be reflected on your public listing. Try clearing your browser cache or refreshing the page. If the issue persists, contact Airbnb support.

10. Does the order of my photos matter on Airbnb?

    • Yes, absolutely! The order of your photos tells a story. After the cover photo, prioritize showcasing the most important features of your property, such as the bedrooms, bathrooms, kitchen, and living areas.

11. Can I add captions to my Airbnb photos?

    • Yes. Captions are a great way to provide context and highlight specific features of each photo. Use clear, concise language and focus on the benefits for guests.

12. How important are reviews in relation to my cover photo?

    • While a compelling cover photo grabs attention, positive reviews build trust and credibility. Focus on providing excellent guest experiences to generate glowing reviews, which will further enhance your listing’s appeal. A great cover photo draws them in, but the reviews seal the deal.

Changing your Airbnb cover photo is a simple yet powerful way to improve your listing’s performance. By following these tips and frequently asked questions, you can create a cover photo that attracts more guests and maximizes your earning potential. Remember to always keep your target audience in mind and focus on showcasing the unique features that make your property special. Good luck, and happy hosting!