How to Edit Scheduled Posts on LinkedIn: A Complete Guide
So, you’ve crafted the perfect LinkedIn post, scheduled it for optimal engagement, and then…bam! You spot a typo, a broken link, or realize you need to tweak your messaging. Don’t panic! Editing scheduled posts on LinkedIn is a relatively straightforward process, although it does differ slightly depending on whether you’re using the native LinkedIn platform or a third-party scheduling tool. The core process involves navigating to your post activity, finding the scheduled post, accessing the edit option, making your changes, and then re-scheduling the post. Let’s delve into the nitty-gritty.
Editing Scheduled Posts Directly on LinkedIn
If you used LinkedIn’s built-in scheduling feature (available for company pages), here’s how you can make those crucial edits:
Navigate to Your Company Page: Log in to your LinkedIn account and go to the specific company page where you scheduled the post. This is crucial as personal profiles do not have native post scheduling capabilities.
Access Post Activity: Look for the “Posts” tab on your company page. Within that tab, you should find an option to filter by “Scheduled” posts. The exact wording might vary slightly depending on LinkedIn’s updates, but it generally involves clicking a filter or menu option related to managing your posts.
Locate the Scheduled Post: Scan through the list of scheduled posts. They should be clearly labeled as such, perhaps with a clock icon or a “Scheduled” tag.
Edit the Post: Once you find the post you want to edit, look for an “Edit” option. This might be represented by a pencil icon, three dots (…) leading to a dropdown menu with an edit option, or a button labeled “Edit.” Click on this option.
Make Your Changes: You can now edit the text, add or remove images or videos, update links, or make any other necessary changes to your post.
Re-schedule or Publish: After making your edits, you’ll usually have the option to “Re-schedule” the post with the same or a different date and time, or you can choose to “Publish Now” if you want it to go live immediately. Ensure you select the “Re-schedule” option to maintain the planned timing.
Editing Scheduled Posts via Third-Party Tools
Many social media management tools, like Hootsuite, Buffer, Sprout Social, and others, allow you to schedule LinkedIn posts. The process for editing these posts will depend on the specific tool you’re using, but the general principles are the same:
Log into Your Social Media Management Tool: Open your preferred social media scheduling platform and log in to your account.
Navigate to the Scheduled Posts Section: Look for a section or tab dedicated to scheduled posts. This might be labeled “Scheduler,” “Content Calendar,” or something similar.
Select the LinkedIn Profile/Page: If you manage multiple social media accounts, ensure you select the correct LinkedIn profile or company page associated with the scheduled post you want to edit.
Find the Scheduled Post: Browse through the list of scheduled posts to locate the one you want to modify.
Edit the Post: Most tools provide an “Edit” button or a similar option when you hover over or click on the scheduled post.
Make Your Changes: Edit the text, media, links, or any other elements of the post as needed.
Save and Re-schedule: After making your changes, be sure to save your edits and re-schedule the post. This is crucial to ensure your updated post is queued up for the correct date and time. Some tools might automatically save your changes and keep the existing schedule, but it’s always best to double-check.
Important Considerations
Time Zone: Be mindful of the time zone settings in both LinkedIn and your scheduling tool. Incorrect time zone settings can lead to your posts being published at unexpected times.
Link Previews: If you’re including links in your posts, double-check the link previews after editing. Sometimes, changes to the link URL can affect the preview, so make sure it’s still accurate and visually appealing.
Platform Updates: Social media platforms and scheduling tools are constantly evolving. Keep an eye out for updates and changes that might affect the editing process.
Double-Check Everything: Before re-scheduling or publishing your edited post, take a moment to review everything carefully. A final proofread can catch any lingering errors or inconsistencies.
FAQs About Editing Scheduled LinkedIn Posts
Here are some frequently asked questions to provide you with even more clarity on editing scheduled posts on LinkedIn:
1. Can I edit a scheduled post on LinkedIn from my mobile device?
Yes, you can generally edit scheduled posts from the LinkedIn mobile app. The process is similar to editing on a desktop, but the interface might be slightly different. Look for the “Posts” section on your company page within the app and then follow the steps to find and edit your scheduled post. Mobile apps of social media management tools (like Hootsuite, Buffer, etc.) also allows you to edit scheduled posts on mobile.
2. What happens to my scheduled post if I delete it instead of editing it?
If you delete a scheduled post, it will be completely removed from your schedule, and it won’t be published. You’ll need to recreate the post from scratch if you still want to share that content.
3. Is there a limit to how many times I can edit a scheduled post?
LinkedIn doesn’t explicitly state a limit on the number of times you can edit a scheduled post. However, it’s always a good practice to finalize your content as much as possible before scheduling it to avoid unnecessary edits.
4. Can I change the image or video in a scheduled post?
Yes, you can usually change the image or video in a scheduled post. When you access the edit option, you should be able to remove the existing media and upload a new one.
5. How do I know if my edits have been saved successfully?
Most platforms provide a confirmation message or visual cue (like a green checkmark) to indicate that your edits have been saved successfully. It’s also a good idea to double-check the post in your schedule to ensure the changes are reflected.
6. Can I edit a scheduled post after it has already been published?
Once a post has been published on LinkedIn, you can still edit it, but the process is different. You’ll need to go to the published post on your feed and look for the “Edit” option (usually represented by three dots). Keep in mind that editing a published post might affect its visibility and engagement.
7. What if I can’t find the “Edit” option for my scheduled post?
If you can’t find the “Edit” option, make sure you’re logged in to the correct LinkedIn account and that you’re accessing the scheduled post from the correct company page. Also, check if you have the necessary administrative privileges to edit posts on that page. If you’re using a third-party tool, ensure that your LinkedIn account is properly connected and authorized.
8. Does editing a scheduled post affect its analytics?
Editing a scheduled post before it’s published shouldn’t affect its analytics. However, editing a post after it has been published can reset or alter the analytics data associated with that post, depending on the platform.
9. Can I edit scheduled posts in bulk?
Some social media management tools offer features that allow you to edit scheduled posts in bulk. This can be helpful if you need to make the same change to multiple posts. However, LinkedIn’s native scheduling feature doesn’t support bulk editing.
10. What are some common reasons why I might need to edit a scheduled post?
Common reasons for editing scheduled posts include correcting typos or grammatical errors, updating links, changing the tone or messaging, adding or removing images or videos, and adjusting the target audience.
11. Is it better to schedule posts directly on LinkedIn or using a third-party tool?
The best approach depends on your needs and preferences. Scheduling directly on LinkedIn is convenient for basic scheduling, but third-party tools often offer more advanced features like analytics, team collaboration, and content curation.
12. How often should I review my scheduled posts?
It’s a good practice to review your scheduled posts regularly, ideally a day or two before they’re scheduled to go live. This allows you to catch any last-minute errors or make any necessary adjustments based on current events or trends.
By following these steps and keeping these FAQs in mind, you’ll be well-equipped to edit your scheduled posts on LinkedIn with confidence and ensure that your content is always polished and effective. Happy posting!
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