Chipotle and Tacos: A Delicious History

Chipotle, the fast-casual titan synonymous with burritos the size of your forearm, didn’t always have tacos. While burritos and bowls were foundational to the brand, the taco’s presence in Chipotle’s history is more nuanced. The direct answer is: Chipotle never officially added tacos to its menu as a new item. They were always offered as a core part of the initial menu and have remained a customizable option alongside burritos, bowls, and salads.

The Taco’s Enduring Role at Chipotle

Let’s clarify: Chipotle, since its inception, has offered tacos. Unlike some other fast-food chains that introduce limited-time-offer tacos or experiment with entirely new taco concepts, Chipotle’s approach has been consistent. Tacos have been available since 1993, when Steve Ells opened the first Chipotle Mexican Grill in Denver, Colorado. The key here isn’t a grand unveiling of a new taco line, but rather, the quiet, steady presence of tacos as a customizable platform.

The beauty of Chipotle’s model lies in its customization. You choose your filling – whether it’s carnitas, barbacoa, chicken, steak, sofritas, or even just fajita veggies – and then personalize your taco with rice, beans, salsas, guacamole, sour cream, cheese, and lettuce. This “build-your-own” approach has always extended to tacos, ensuring they’re not an afterthought but an integral part of the Chipotle experience. The focus isn’t on introducing new tacos, but on providing high-quality ingredients and consistent customization across all its offerings.

Why the Confusion?

The perception that Chipotle “added” tacos might stem from a few factors. Firstly, Chipotle’s marketing often emphasizes burritos and bowls, which tend to be the more popular choices. Secondly, many people might be unaware that they can order their favorite burrito ingredients inside tacos. It’s easy to overlook the obvious when you’re bombarded with imagery of overflowing burritos. Thirdly, regional variations in popularity might contribute to this misconception; some areas might have a higher demand for burritos, leading to a local perception that tacos are less emphasized.

The Taco’s Continued Importance

Despite the burrito’s dominance, tacos remain a significant part of Chipotle’s offerings. They provide a lighter, more portable alternative to burritos, perfect for a quick lunch or snack. They also cater to those who prefer a smaller portion size. The customization aspect is key: you can replicate your favorite burrito ingredients within tacos, creating a familiar yet distinct experience. Chipotle’s commitment to sourcing high-quality ingredients extends equally to its tacos, ensuring a consistent level of taste and freshness.

Frequently Asked Questions (FAQs) About Chipotle Tacos

Here are some frequently asked questions regarding Chipotle’s tacos, addressing common curiosities and providing additional insights:

1. What kind of tortillas does Chipotle use for their tacos?

Chipotle offers both crispy corn tortillas and soft flour tortillas for their tacos. The choice is yours, allowing for further customization. The corn tortillas are naturally gluten-free, catering to dietary needs.

2. Are Chipotle tacos healthier than their burritos?

Generally, tacos can be a lighter option than burritos. This is primarily due to the smaller portion size and the potential to load up on less rice and more vegetables. However, the overall healthiness depends heavily on your choice of fillings and toppings. Opting for lean protein like chicken or sofritas and loading up on fresh salsa and vegetables can make tacos a healthier choice.

3. Can I order a “secret menu” taco at Chipotle?

While Chipotle doesn’t have an official “secret menu,” you can create unique combinations by experimenting with different ingredients. For example, ask for double meat, try combining different salsas, or request your bowl ingredients inside tacos. The possibilities are virtually endless.

4. Does Chipotle offer different types of tacos at different locations?

No, Chipotle’s core menu, including the ingredients available for tacos, remains consistent across all locations. While there might be occasional regional variations or limited-time offers, the fundamental taco offering remains the same.

5. Are Chipotle’s tacos expensive?

Chipotle’s pricing is generally considered mid-range for fast-casual dining. The cost of your tacos will depend on your choice of protein and any added toppings like guacamole. Compared to other fast-food taco options, Chipotle’s tacos are often seen as offering better quality ingredients for a slightly higher price.

6. Can I order Chipotle tacos online?

Yes, you can easily order Chipotle tacos online through their website or mobile app. This allows for convenient customization and pickup or delivery options. Online ordering can also help avoid long lines during peak hours.

7. Does Chipotle offer catering with tacos?

Yes, Chipotle does offer catering services, which include the option to create taco bars for your event. This allows your guests to customize their own tacos with a variety of fillings, toppings, and tortillas.

8. What is the best protein to put in Chipotle tacos?

The “best” protein is subjective and depends on personal preference. However, carnitas (braised pork) and barbacoa (braised beef) are often cited as popular and flavorful options for Chipotle tacos. Chicken and steak are also solid choices. Don’t forget the vegetarian option, Sofritas.

9. How can I make my Chipotle tacos last longer?

Chipotle tacos are best enjoyed fresh. However, if you need to store them, separate the fillings from the tortillas to prevent them from becoming soggy. Store the ingredients in airtight containers in the refrigerator and assemble the tacos just before eating.

10. Are Chipotle’s corn tortillas gluten-free?

Yes, Chipotle’s corn tortillas are naturally gluten-free. This makes them a suitable option for individuals with gluten sensitivities or celiac disease. However, it’s always recommended to inform the staff about your allergy when ordering to ensure proper precautions are taken.

11. Can I get double-wrapped tacos at Chipotle?

While not a standard option, you can politely ask if they can double wrap your tacos. Some locations may be willing to accommodate this request, especially if your tacos are particularly loaded with fillings.

12. What sauces or salsas pair best with Chipotle tacos?

Again, this is largely a matter of personal preference. However, the Tomatillo-Red Chili Salsa and the Roasted Chili-Corn Salsa are popular choices for adding a spicy kick and a burst of flavor to Chipotle tacos. The Fresh Tomato Salsa (pico de gallo) is a milder, refreshing option.

In conclusion, Chipotle has always offered tacos as a customizable option, showcasing their commitment to fresh ingredients and individual preferences. It’s not a story of addition, but rather one of consistent offering and enduring appeal. So, the next time you’re at Chipotle, don’t overlook the versatile taco – it’s been there all along.